AySay tries close the gap between two very different cultures – the western and the middle eastern. Their music, which to the listener is recognizable and foreign at the same time, is an expression of singer and composer Luna Bülow Ersahin’s parental origin as both a Danish and Turkish/Kurdish woman.
“With our music, we would like to explore and blur the un-nuanced borders of different cultures and genres,” said Luna. “My thought is that in the modern, globalized world, it is almost just as normal to be inspired by, and to be raised into several different cultures – In my case, the Danish and Turkish. The Nordic sound has, in my opinion, mixed itself with the middle eastern, which is what I want to show with AySay. I want to show that you can jerk people’s ears, and what they are used to regard as normal. I want to show the spot, where you think the music is both recognizable and foreign – and in synergy, create something new.”
The trio tries to create a more up-to-date version of the Nordic sound by creating this hybrid of the recognizable in western pop and foreign in the middle eastern melodies – in their mind, Nordic culture has grown closer to the middle eastern culture than ever before.