Singer and multi-instrumentalist GOLA reveals her powerful and anthemic pop commentary on the situations that haunt many women in the world today. The exiled Iranian artist’s video is directed by creative director and visual artist Hannah Marshall. The video is an salute to ‘female potency and empowerment’.
With women wearing their hijabs ‘like armor’ in the stunning video, GOLA states: “I wanted a video that can help women understand how powerful they are.” She continues “The idea that they can have their eyes covered but still see, or have their mouths covered but still have a voice. This is a video about choice.”
“There is always a stage in your life when you say “enough is enough” and you make a change to reclaim your power,” continued Gola. “’The Line’ is a metaphor that is deeply personal but at the same time I feel that everyone can relate to its meaning. The overriding message is about the power of women, unity and the strength inside each of us. So many women today don’t have the chance to have their voice heard and I feel that I have the responsibility as an artist to be a voice for them, while also staying true to myself.”