‘Lay Low’ is the latest from Nick de la Hoyde. It is a cheeky care free track that encapsulates that feeling you get when it’s a Friday night. You have finished work for the week and you’re up to no good.
Following the release of previous single Forever Young, we are continuing to focus on an active release strategy for Lay Low supported by targeted social media marketing and a strong focus on Tik Tok to establish viral content.
Upon release, ‘Forever Young’ was added to Spotify’s New Music Friday AU/NZ, The Study Zone, Pop n Fresh, The Office Stereo, Brekkie Time as well as 2000 independent Playlists including Tik Tok 2020 which boasts over 500k active followers.
This release also coincides with Nick recent win for ‘Best Pop Album’ at the 18th International Independent Music Award for his debut album “A Beautiful Mess”. Lay Low will feature on a new EP due for release in the second half of 2020.